Are you asking for feedback?

answering phoneThis week’s Law Business Revolution weekly briefing memorandum is about something far too few service professionals do a very good job of and that’s asking for feedback.

I suspect, for the most part, it’s because they are afraid of what they might hear.

But, asking for feedback is the best way to learn what is working and what’s not.

You can guess and you can test, but the least expensive and fastest way is to ask your prospects and your clients.

At my law firm, we always sent a survey out to our clients within two weeks of the completion of their planning.

Most of the time we got back very kind responses.

Sometimes, I heard complaints. And, thank goodness I did because had I not asked, those unhappy people would have kept their thoughts to their own inner circle of friendship, which would have meant I couldn’t course correct and my reputation in the community would have been chipped away.

Each time you ask and get any sort of feedback at all, be grateful because it’s a great opportunity for you to do what you need to do to keep serving your clients in the best way possible.

So, I can’t write a briefing memorandum like this and then not ask, right?!?

How are we doing? What would you love to see more of? What would you love to see less of?

I’m all ears. Simply comment and I’ll get your message. I won’t be able to respond to each message I receive personally, but I will read each one of them.

 

Image courtesy of Flickr

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